We’ve all been there. You click a link on your phone, wait for what feels like forever, then try to navigate a tiny menu clearly designed for desktop. Frustrating, right? Yet surprisingly, many brands still deliver exactly this experience to their mobile...
When ALLMYNE, a travel app startup, approached me, they had a big vision: a substantial user base by the end of their first year and partnerships with nonprofit organizations to support their causes while providing unique experiences for travelers. But we faced a...
As a marketing professional who has worked within corporate entities and run my own consulting agency for a decade, I can attest to the critical role that a well-defined organization plays in the success of any business. However, my experience at a company I worked at...
Since March, I decided to experiment with how much I can continue to grow my business WITHOUT social media .. and the results? You might be surprised … but more on that later. 😉 I came to realize that what’s most important in entrepreneurship (and life!) is...
After working in the film industry for over two decades (where everything changes in a heartbeat but still needs to be done, like YESTERDAY 😋), I learned to become incredibly organized. When I’m looking at my business plans, I like to have a bird’s eye...