Your technology is solid. So why are investors still saying “interesting, but pass”?
Because the gap between “interesting, but pass” and a signed term sheet almost never comes down to your technology. It comes down to the story around it — and until that's fixed, even brilliant work keeps getting overlooked.
Book a CallYour campaign matters. So why are donors still saying “maybe next year”?
Because the gap between “maybe next year” and a committed gift almost never comes down to your mission. It comes down to the story around it — and until that's fixed, even the most vital work keeps getting passed over.
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I have been extremely impressed with your process and expertise at every step. Truly, working with your team has been one of the best things ever to happen at PDX Biotech!
David McClure, PhD · Founder & COO, PDX Biotech
A funding narrative diagnostic that turns technical brilliance into investor conviction.
The Story Sprint is a focused diagnostic built for technical founders preparing to raise or in an active raise. Over two weeks, I decode your market, your real position in it, and the exact moments your pitch is losing investors — then hand you one clear, fundable story and a 90-day roadmap to run on.
Book a CallA donor narrative diagnostic that turns mission-driven work into donor conviction.
The Story Sprint is a focused diagnostic built for nonprofit leaders running a capital campaign. Over two weeks, I decode where your organization stands in donors' hearts and minds, and the exact moments your case is losing them — then hand you one clear, donor-ready case for support and a campaign communications roadmap to run on.
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Two decades. One obsession.
Two decades in film production and go-to-market strategy, and a simple obsession: the story that makes an investor trust you in the first 10 seconds.
I've worked with founders whose companies now carry a combined valuation north of $146M — from medical device startups to consumer brands. Launches I've led have broken $1M in sales in under two weeks.
I come at your pitch like a film director comes at a scene — because a raise, like a movie, lives or dies in the opening. The first moment either earns attention or loses it. There's no second chance at a first impression when the room is full of investors with choices.
Two decades. One obsession.
Two decades in film production and go-to-market strategy, and a simple obsession: the story that makes a donor feel the mission in the first 10 seconds.
I've helped mission-driven organizations reach the people who fund them — a nonprofit partnership I sourced through cold outreach earned 573 media pickups and 152.2M in earned reach, and a 50,000-subscriber email rebuild for a hospitality client lifted open rates from 15% to 82% and helped drive back-to-back sold-out events.
I come at your case for support like a film director comes at a scene — because a campaign, like a movie, lives or dies in the opening. The first moment either earns attention or loses it. There's no second chance at a first impression when donors have a hundred other causes asking for the same thing.
What You Get
Market & Position Read
Where your company actually stands against competitors, and where differentiation gets obscured by technical detail.
Investor Signal Map
Which signals to emphasize, and which to stop leading with.
Story Diagnosis + Fix List
The precise points where your narrative loses the room, plus 5–7 concrete changes for your next pitch.
Your Fundable Story
An investor-ready narrative with protagonist, conflict, resolution, and proof points.
The 90-Day Roadmap
Prioritized next moves, sequenced around your story, timeline, and market.
Mission & Impact Read
Where your organization stands in donors' hearts and minds today.
Donor Signal Map
Which moments to amplify, and which to stop leading with.
Story Diagnosis + Fix List
The precise points where your case loses donors, plus 5–7 actionable changes.
Your Case for Support
One clear, donor-ready narrative document, ready to use immediately.
The Campaign Communications Roadmap
Prioritized next moves, from donor meetings to email appeals.
What a clear story actually does.
These results started with a story diagnosis — the same process you get in the Sprint.
$20M valuation
A cleantech company with patented emissions-capture technology kept hearing “science project that will never ship.” We led with the human cost — “Asthma Alley,” “Diesel Death Zone” — not the engineering. The campaign launched at a $20M valuation and moved into build stage for their EU port installation.
$146K raised
A veterinary biotech company's clinical language — “patented biochemical test for early-stage periodontal pathology” — was technically accurate and completely forgettable. We led with love, not science. At an investor pitch, someone yelled ‘you had me at hello’ before the team even started speaking.
$94K raised · $15.48M valuation
A neurotech company built a breakthrough pupillometric device — and nobody knew what that meant. We repositioned it as “the check engine light for your brain.” They raised $94K and surged to a $15.48M valuation with investors finally seeing the platform, not just the product.
The same close read on story and audience, applied to mission-driven and hospitality work.
National Nonprofit Partnerships Activated
Built the partner program from the ground up and onboarded 7 mission-driven organizations. One partnership — sourced entirely through cold outreach — led to a co-branded activation that earned 573 media pickups and 152.2M in earned reach within five days, including coverage from Yahoo Finance, AP News, and KTLA Los Angeles.
Named “Best Fundraising Video”
The organization's VP called it the best fundraising video she'd seen. The Executive Director is still scheduling speaking engagements built around it.
82% Email Open Rate · 30% More Bookings
A 50,000-subscriber list with a 15% open rate got rebuilt and segmented by what people actually cared about. Open rates rose to 82%, shoulder-season bookings grew 30% in three months, and the resort saw back-to-back sold-out events.
What Clients Say
“We used our video at an investment pitch and a woman yelled ‘you had me at hello’ before we talked! The story had already done the work.”
“Emmy is ahhh-mazing. She has a magical blend of technical, creative and strategy with a deep understanding of video marketing which is very rare to find. Her strategy forces you to think big picture, then she helps to hold your hand to implement all of it.”
“Thank you for being great. It's been a huge pleasure to work with you.”
“I am grateful to have you onboard! Your contributions have been invaluable! Looking forward to an amazing year with ALLMYNE!”
“Thank you so much Emmy! Very much appreciated and enjoyed working with you and your team!!”
“Thanks for being great and getting this done so quickly. Cheers!”
“Thanks again for creating such a powerful tool for us. The VP of Habitat said this is the BEST FUNDRAISING VIDEO she's seen! I am working on scheduling more speaking engagements to make the most use of our amazing video.”
“Emmy is ahhh-mazing. She has a magical blend of technical, creative and strategy with a deep understanding of video marketing which is very rare to find. Her strategy forces you to think big picture, then she helps to hold your hand to implement all of it.”
“Emmy has a gift. She asks questions, listens carefully, and has the ability to highlight what you do in a way that your target market is ready to engage with you — through her insight, great ideas, and the ability to explain everything clearly while remaining calm and clear, that moved us forward.”
“I am grateful to have you onboard! Your contributions have been invaluable! Looking forward to an amazing year with ALLMYNE!”
Pricing
Flat rate · Story to Scale™ credit applied if you continue
Same five-step process for both tracks — the language and deliverables adapt to your audience, whether that's investors or donors.
Book a CallWant the story produced into video as well? Ask about Campaign Storytelling, starting at $3,500.
FAQ
I'm not sure which track fits me — founder or nonprofit. Does it matter?
Not for the process itself — both tracks follow the same five-step diagnostic. It just changes the language and the finished document, so the story speaks directly to the audience you're actually trying to move.
How is this different from Campaign Storytelling?
The Story Sprint is the strategy and narrative work — diagnosing your story and building the finished document and roadmap. Campaign Storytelling is the next step: producing that story into an actual video. Many clients do the Story Sprint first, then move into video once the narrative is locked.
What happens after I get my roadmap?
You'll walk away with a finished narrative document and a clear, prioritized set of next moves — ready to use immediately in pitches, donor meetings, or campaign communications, whether or not we keep working together after that.
Ready to find out what's really happening with your story?
Book a call and let's diagnose where your narrative is breaking down.
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