INDUSTRY: B2C + B2B TRAVEL TECHNOLOGY
Helped build a market-ready brand & drive partnerships
The Challenge
ALLMYNE, a travel tech startup, set out to revolutionize the way people experience travel by connecting them with local guides for unique, personalized adventures – through an app. While the concept was strong, the company needed to refine its messaging, establish a strong brand presence, and develop scalable marketing strategies to attract users, secure partnerships, and drive Pro subscriptions.
Our Approach
To position ALLMYNE as a leader in the travel space, we focused on three key areas:
Brand development and messaging: creating a consistent brand voice across all platforms that humanized the brand.
Strategic Partnerships with nonprofits and travel technology to raise brand visibility, build social proof, and offer their customers a wider range of products.
Content Marketing & Paid Advertising by using blog content to warm leads with retargeting gained us an impressive $0.08 CPL on Google and $0.16 CPL on Meta. Read my full blog post on Building Brand Loyalty Through Storytelling & Ads where we dive deep into ALLMYNE’s numbers!
The Results
NON-PROFIT PARTNER PROGRAM VIDEO
BRAND VIDEO
Our strategic messaging framework gave ALLMYNE a clear and compelling identity, positioning the innovative travel platform for global growth.
Global partnerships with nonprofits and travel tech companies, including a notable publication in National Geographic.
Increased lead traffic to website with impressive Meta ads 11.11% click-through rate (CTR) and less than $0.10 cost-per-lead.
Rapid user adoption with 47% MoM growth with audiences globally, across the North & South America, Europe, Africa, and Asia.
